Brookstone Builders
Challenge
As Brookstone Builders evolved, their brand no longer reflected the level of work they were producing or the clients they were seeking to attract. The existing identity and website lacked the clarity and refinement expected in the luxury residential market. The challenge was to establish a brand presence that felt composed, credible, and aligned with the firm’s ambition, while creating a digital foundation that could support visibility and growth.
Solutions
We led a comprehensive brand refresh for Brookstone Builders, redefining their visual and verbal identity from the ground up. This included a refined logo system anchored by a restrained double “B” mark and a new website designed to present their portfolio with clarity and confidence. Every detail, from structure and copy to pacing and navigation, was considered to speak directly to high-end homeowners and design partners. A strategic SEO foundation was implemented to strengthen visibility in key markets. The result is a cohesive, elevated brand presence that positions Brookstone Builders with authority and intention within the luxury residential landscape.
Design Build
Brand Identity
Brand Management
Website Design
SEO
Woodside, CA
Summary
Brookstone Builders is a high-end residential construction firm serving discerning clients from Woodside to Carmel. The firm is known for its craftsmanship, discretion, and attention to detail, delivering custom homes and transformative remodels grounded in architectural integrity and lasting quality. Their work reflects a quiet confidence and a commitment to building homes that endure.
